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08 October, 2015


BOSE ANNOUNCES NEXT-GENERATION SOUNDTOUCH® WIRELESS SYSTEMS WITH BLUETOOTH® AND WI-FI®

The Easiest Way to Stream Music at Home Adds Little SoundTouch 10 Speaker, Instant Listening through Bluetooth, and Full Multi-Room Capability

October 8, 2015 -- With millions of people streaming music every day, Bose ushers in a new era for playing it all at home with its next-generation SoundTouch wireless music systems. Now, every SoundTouch system -- including the new little SoundTouch 10 speaker -- all have Bluetooth and Wi-Fi built right in for the best of both worlds, perfect for instant music and multi-room listening. With Bluetooth, you can stream any song, playlist, music service, and YouTube directly from your phone or tablet. With Wi-Fi, you can broadcast it to as many SoundTouch speakers you have, or use the intuitive SoundTouch app to explore integrated music services, set personalised presets, and enjoy different music in different rooms.

“SoundTouch has always been about the experience -- what listening to streaming music at home should be like,” said John Roselli, general manager of Bose Wireless Speakers. “We engineered everything around that simple idea. So, SoundTouch systems are easier to use than anything else available, they sound incredible, and now they let you listen to anything from your phone or tablet in as many rooms as you want. There’s nothing else like it, and the SoundTouch 10 is a great way to get started.”

THE LITTLE SOUNDTOUCH 10 SPEAKER JOINS GROWING FAMILY

The SoundTouch® family of products is the most comprehensive in the industry, and today it welcomes the new SoundTouch 10 speaker. It’s ideal on its own, you can add more over time, or mix and match with other SoundTouch systems. The SoundTouch 10 speaker joins the new SoundTouch 20 and 30 Series III speakers, new SoundTouch soundbars, and new SoundTouch home theatre systems. They’re all friendly and compatible, they all talk to each other through walls and ceilings, and now they all include Bluetooth® and Wi-Fi®.

• The new SoundTouch 10 wireless speaker measures just 21.2cm H x 14.1cm W x 8.5cm D. It combines Bose’s digital signal processing with the new Unidome transducer, a 2.5" powerhouse that produces the highest excursion for any transducer of its size in Bose history. The resulting performance is remarkable. The SoundTouch 10 plays cleaner, deeper, and louder than any single speaker of its stature.

• The new SoundTouch 20 and 30 Series III speakers are the updated big brothers to the SoundTouch 10 speaker. The SoundTouch 30 Series III is Bose’s best-performing one-piece solution, and the SoundTouch 20 Series III delivers rich, room-filling sound from a more compact enclosure.

• New SoundTouch soundbars and home theatre systems are also available, including two soundbars, the SoundTouch 120 and 130 systems; and a 5.1 system, the SoundTouch 520 home theatre system. They’re all immersive for movies and TV and double as wireless music systems.

SoundTouch takes you outside, too. A new, more efficient SoundTouch SA-5 amplifier powers weatherproof speakers for patios, balconies, and backyards.

INSTANT MUSIC STREAMING AT HOME, EASIER THAN EVER

SoundTouch® systems are effortless -- the easiest, most versatile home wireless music systems available today. With Bluetooth®, they connect directly to your phone or tablet right out of the box. And with Wi-Fi®, they’ll send whatever’s playing to multiple SoundTouch speakers at long range.

SoundTouch also has the world’s most popular music services built in -- Pandora®, iHeartRadio™ and Deezer -- each accessible through the intuitive SoundTouch app. With just a few taps, the SoundTouch app turns your phone or tablet into a powerful controller, letting you listen to the same music everywhere, or different music in different rooms. But there’s even more freedom with SoundTouch systems. The app lets you set six personalised presets to any music service playlist, artist or internet radio station, and change them whenever you want. Each time you do, every SoundTouch speaker in your home remembers them automatically -- so when you don’t want to use the app, you don’t have to. Just press a corresponding button on the SoundTouch speaker or the included remote, and with that one touch, your music starts playing -- no phone needed. Charge it, text, take a call, turn it off, or never take it out. Filling the room with your tracks takes a second, as fast and simple as turning on a light.

Through new 802.11n dual-band Wi-Fi, the SoundTouch connection is stronger and more reliable with less interference and drop-outs. The addition of 5 GHz compatibility also offers a better streaming option in crowded environments like apartment buildings in the city.

PRICING AND AVAILABILITY

The new Bose® SoundTouch® 10 wireless music system is AUD$299.00/NZD$359.00 inc GST, and the new SoundTouch 20 Series III system and SoundTouch 30 Series III system are available for AUD$499.00/NZD$599.00 inc GST and AUD$799.00/NZD$899.00 inc GST, respectively. Bose SoundTouch soundbars and home theater systems are available starting at AUD$1599.00/NZD$1999.00 inc GST. All new SoundTouch systems are sold at Bose.com.au, Bose.co.nz, select authorised Bose resellers and Bose retail stores.

ABOUT BOSE CORPORATION

Bose Corporation was founded in 1964 by Dr. Amar G. Bose, then a professor of electrical engineering at the Massachusetts Institute of Technology. Today, the company is driven by its founding principles, investing in long-term research with one fundamental goal: to develop new technologies with real customer benefits. Bose innovations have spanned decades and industries, creating and transforming categories in audio and beyond. Bose products for the home, in the car, on the go and in public spaces have become iconic, changing the way people listen to music.

Bose Corporation is privately held. The company’s spirit of invention, passion for excellence, and commitment to extraordinary experiences can be found around the world - everywhere Bose does business.

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Wi-Fi is a registered mark of the Wi-Fi Alliance. The Bluetooth® word mark is a registered trademark owned by Bluetooth SIG, Inc. and any use of such mark by Bose Corporation is under license. Pandora is a registered trademark of Pandora Media, Inc. Deezer is a registered trademark of Blogmusik SAS. iHeartRadio is a registered trademark of Clear Channel. Spotify is a registered trademark of Spotify AB. Apple is a trademark of Apple Inc., registered in the U.S. and other countries. Music services may vary by country. YouTube is a trademark of Google, Inc.

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